Looking for info on how to fix one of mine, stumbled on this completely awesome Polaroid SX-70 film from 1972.
I love how the product is revered in this film.
I love how they speak so highly of the camera and the consumer in the process. From how reverently they refer to Edward Land, (the inventor of the Polaroid process) to the pride they so obviously take in the manufacturing of this "Invention".
It's a pity that we don't revere products any more like this, that we don't appreciate the hard work and research that's gone in to them.
We just expect a product to be about 1/4 the cost of what it should be, to work straight out of the box without reading the manual, and yet we're ready to chuck it and buy a new one the moment it might look like malfunctioning.
Enjoy eleven minutes of wonderful worship of design and function..
x
